SAMPLE CANNABIS CANDIDATES
Prokanga A is an entrepreneurial, cross-functional team leader with 17 years of marketing leadership experience. Most recently, she served as Head of Marketing for a leading cannabis delivery brand, where she developed the strategy to build the service into a lifestyle brand, and executed advertising campaigns that grew first deliveries and revenue 30% and YOY web traffic 63% in 6 months. Prior to working in cannabis, she led brand marketing for a global travel brand and co-founded an events company that was acquired by a leading media brand.
Prokanga B holds an MBA from UCLA and has spent the last 4 years providing advisory, outsourced CFO and business management services to start-ups in the cannabis industry. Prior to working in cannabis, she developed her strategy and analytics experience in a variety of consumer finance and risk management roles where she led several cross-functional initiatives involving quantitative analysis, vendor onboarding and management, operations procedure setting and oversight.
Prokanga C is a Wharton MBA with a 30+ year track record as a strategic marketing executive whose skill set includes digital, mobile, social, CRM and data analytics. He has been a CEO and VP of Marketing & Business Development for several large media companies. Earlier in his career, as Group Brand Director for a top CPG company, he revitalized the company’s flagship brand, helping to maintain its position as number one in its category.
Prokanga D is a seasoned marketer with a lifelong commitment to social & environmental impact. He began his career as Executive Director of a technology nonprofit, and after earning his MBA from UC Berkeley, has spent that last 13 years in brand management for several large consumer packaged goods companies. He has consulted with several B2C cannabis brands and is available for part-time and project-based work.